Bloomberg Businessweek

An Israeli Startup Sells Panic Buttons to U.S. Synagogues

 Security startup Gabriel is seeking to move beyond Jewish groups and serve anyone at risk of attack.
By Yaacov Benmeleh,BLOOMBERG
3 בפברואר 2020, 07:01 GM

Yoni Sherizen’s startup has grown from two employees to seven in the past three years, he’s close to sealing his biggest deal to date, and potential investors value the business at $13 million. Yet every time he signs up a customer, he worries about the tragic cost of success.